Website Cookie Policy – TheIPG Ltd.
Last Updated: Monday 18 May 2026
1. Introduction
This Cookie Policy explains how TheIPG Ltd. (“The IPG”, “we”, “us”, “our”) uses cookies and similar technologies on our website www.the-ipg.co.uk and associated subdomains.
This policy explains:
- what cookies are
- the types of cookies we use
- why we use them
- how you can manage your cookie preferences
- how cookies may relate to personal data
This policy should be read alongside our Privacy Policy.
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website.
Cookies help websites function correctly, remember preferences, improve user experience, understand how visitors use the website and support security functionality.
Some cookies are set directly by us as first-party cookies. Others may be set by third-party services integrated into our website.
3. Legal Basis for Using Cookies
Under the Privacy and Electronic Communications Regulations (PECR), strictly necessary cookies do not require consent.
All non-essential cookies, including analytics and embedded third-party content cookies, require your prior consent.
We use the Silktide cookie consent platform to manage cookie preferences and record consent choices.
Non-essential cookies are blocked until consent has been provided.
Users can:
- accept cookies
- reject non-essential cookies
- manage cookie preferences
Consent preferences can be updated at any time through our website cookie settings.
If non-essential cookies are rejected, a cookie may still be stored to remember your preferences.
4. Types of Cookies We Use
4.1 Strictly Necessary Cookies
These cookies are essential for the website to function properly and cannot be disabled through our cookie banner.
These cookies may support:
- security functions
- spam prevention
- form submission handling
- session management
- cookie preference storage
Legal basis: Legitimate interests / strictly necessary website functionality.
4.2 Analytics Cookies (Consent Required)
We use Google Analytics 4 (GA4) to help us understand how visitors use our website.
Google Analytics may collect information such as:
- pages visited
- time spent on pages
- browser type
- device type
- general geographic region
We have configured GA4 with privacy-focused settings where appropriate.
We do not use Google Analytics for advertising personalisation or remarketing.
Legal basis: Consent.
4.3 Embedded Third-Party Content
Our website may include embedded third-party services such as:
- YouTube videos
- Google Maps
- Google reCAPTCHA
These services may place cookies on your device or collect usage information when content is loaded.
These providers operate independently and may process personal data in accordance with their own privacy policies.
Legal basis: Consent (except where strictly necessary for security purposes, such as reCAPTCHA).
5. International Transfers
Some third-party providers used on our website, including Google and YouTube, may process data outside the United Kingdom.
Where personal data is transferred internationally, we ensure appropriate safeguards are implemented in accordance with UK GDPR.
6. Managing Cookie Preferences
When you first visit our website, you are presented with a cookie banner powered by Silktide.
You may:
- accept cookies
- reject non-essential cookies
- manage cookie preferences
You can also manage cookies through your browser settings. Most browsers allow you to:
- block cookies
- delete existing cookies
- control cookie permissions
Please note that disabling certain cookies may affect website functionality.
7. Cookie List
| Cookie Name | Provider | Purpose | Typical Duration | Consent Required |
|---|---|---|---|---|
| _GRECAPTCHA | Google reCAPTCHA | Protects website forms from spam and abuse | 6 Months | No |
| _ga | Google Analytics | Website analytics and visitor measurement | 2 Years | Yes |
| YSC | YouTube | Tracks interaction with embedded YouTube videos | Session | Yes |
| VISITOR_INFO1_LIVE | YouTube | Supports embedded YouTube functionality and preferences | 6 Months | Yes |
Cookie durations may vary depending on browser settings and provider configurations.
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in legal requirements or website technologies.
Any updates will be published on this page with a revised “Last Updated” date.
9. Contact Us
Data Compliance Lead
Tom Cleverly
data@the-ipg.co.uk
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
www.ico.org.uk